Tinder is looking at a way to swipe left on spam.
The company is rolling out a beta feature for Tinder Plus called “Unlimited Likes”. Obviously, unlimited likes is already a free feature on Tinder, but the ‘Bouncer’ (as they call it internally) is only meant to be shown to spammers and bots.
The new feature uses the Tinder Plus paywall to limit “improper use” of Tinder. For the most part, that means that spam bots and other malicious behavior will be detected by algorithms and introduce a paywall to limit the amount of likes a user can give. The paywall lasts for a day and disappears the next morning.
“We’ve reached a point where we’re very confident in our ability to differentiate between improper use of Tinder versus proper use, so we’re starting to introduce barriers that prevent users from behaving a certain way,” said Tinder cofounder and CEO…
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